Hi, I’m Wade Colter — founder of Christ in the Wild.
This brand didn’t start in a studio or strategy session.
It started in the woods.
Long before sunrise, sitting in the still of a deer stand, I learned what it meant to be quiet — to listen, to wait, to pray.
Out there, away from everything, is where my faith got real.
I built Christ in the Wild for men like me —
Men who hunt, fish, work with their hands, and walk with Christ.
Men who don’t need loud slogans to live out their beliefs.
Why We Exist
I was tired of choosing between two worlds:
Clothes that looked like the outdoors, or clothes that talked about faith —
but rarely both in one.
So I started Christ in the Wild to make clothing that reflects both the life we live and the faith we carry.
What We Make
We design all-over printed shirts and apparel inspired by:
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the terrain we walk (woods, water, snow, brush)
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the moments we remember (first light, quiet mornings, answered prayers)
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and the God who provides it all.
Every piece is made to be worn out in the wild, and still feel right around the fire, at church, or wherever you live your day-to-day.
What We Believe
At Christ in the Wild, we stand for:
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Faith without flash
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Respect for creation
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Responsibility for what we take, and how we live
This brand isn’t about attention.
It’s about walking humbly — with purpose, conviction, and quiet strength.
If you’ve ever thanked God after a clean harvest…
If you’ve ever felt closest to Him standing knee-deep in water or chest-deep in timber…
Welcome.
You’re home.
"If a shirt can open the door for a conversation about Jesus… that's what it's here for."
— Wade